Harley-Davidson, Inc. (HOG)
NYSE: HOG · IEX Real-Time Price · USD
35.33
-0.06 (-0.17%)
May 20, 2024, 1:05 PM EDT - Market open
Harley-Davidson Stock Forecast
Stock Price Forecast
The 7 analysts with 12-month price forecasts for Harley-Davidson stock have an average target of 46.57, with a low estimate of 37 and a high estimate of 55. The average target predicts an increase of 31.81% from the current stock price of 35.33.
Analyst Consensus: Buy
Analyst Ratings
The average analyst rating for HOG stock from 7 stock analysts is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Dec '23 | Jan '24 | Feb '24 | Mar '24 | Apr '24 | May '24 |
|---|---|---|---|---|---|---|
| Strong Buy | 2 | 2 | 2 | 2 | 2 | 2 |
| Buy | 3 | 3 | 3 | 3 | 3 | 3 |
| Hold | 3 | 3 | 3 | 3 | 2 | 2 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 8 | 8 | 8 | 8 | 7 | 7 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| BMO Capital | BMO Capital | Buy Maintains $50 → $45 | Buy | Maintains | $50 → $45 | +27.37% | Apr 26, 2024 |
| Morgan Stanley | Morgan Stanley | Buy Maintains $50 → $51 | Buy | Maintains | $50 → $51 | +44.35% | Apr 26, 2024 |
| Morgan Stanley | Morgan Stanley | Buy Initiates $50 | Buy | Initiates | $50 | +41.52% | Apr 23, 2024 |
| DA Davidson | DA Davidson | Strong Buy Maintains $42 → $49 | Strong Buy | Maintains | $42 → $49 | +38.69% | Apr 11, 2024 |
| BMO Capital | BMO Capital | Buy Maintains $45 → $50 | Buy | Maintains | $45 → $50 | +41.52% | Apr 3, 2024 |
Financial Forecast
Revenue This Year
4.65B
from 5.84B
Decreased by -20.33%
Revenue Next Year
4.84B
from 4.65B
Increased by 4.11%
EPS This Year
4.22
from 4.87
Decreased by -13.28%
EPS Next Year
4.72
from 4.22
Increased by 11.87%
Revenue Forecast
| Revenue | 2024 | 2025 | 2026 | 2027 | 2028 |
|---|---|---|---|---|---|
| High | 5.0B | 5.6B | 5.4B | 5.5B | 5.7B |
| Avg | 4.7B | 4.8B | 4.9B | 5.3B | 5.5B |
| Low | 4.3B | 4.4B | 4.5B | 5.2B | 5.3B |
Revenue Growth
| Revenue Growth | 2024 | 2025 | 2026 | 2027 | 2028 |
|---|---|---|---|---|---|
| High | -13.6% | 20.0% | 10.9% | 13.9% | 7.1% |
| Avg | -20.3% | 4.1% | 0.5% | 9.6% | 3.0% |
| Low | -26.4% | -4.9% | -7.2% | 6.3% | -0.1% |
EPS Forecast
| EPS | 2024 | 2025 | 2026 | 2027 | 2028 |
|---|---|---|---|---|---|
| High | 4.69 | 5.38 | 5.24 | 5.47 | 5.68 |
| Avg | 4.22 | 4.72 | 4.95 | 5.26 | 5.46 |
| Low | 3.66 | 3.82 | 4.62 | 5.11 | 5.30 |
EPS Growth
| EPS Growth | 2024 | 2025 | 2026 | 2027 | 2028 |
|---|---|---|---|---|---|
| High | -3.6% | 27.3% | 11.0% | 10.6% | 8.0% |
| Avg | -13.3% | 11.9% | 4.7% | 6.4% | 3.8% |
| Low | -24.9% | -9.5% | -2.3% | 3.2% | 0.8% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.